James Dooley Podcast | Recruitment Gone Wrong: Hiring the Right People for Recruitment Agencies in the AI Age (James Dooley Interviews Mads Singers)

Recruitment Gone Wrong: Hiring the Right People for Recruitment Agencies in the AI Age (James Dooley Interviews Mads Singers)

September 22, 2026 / 08:17/E602

James Dooley and Mads Singers discuss where businesses go wrong with recruitment and which digital marketing strategies recruitment agencies should prioritise in 2026 to attract better candidates and clients.

This video explains which digital marketing strategies recruitment agencies should focus on in 2026 to improve candidate quality, client trust and lead conversion. James Dooley and Mads Singers start with KPI tracking because clear metrics show which channels deliver the right applicants and clients rather than wasted enquiries. They cover brand SEO, AI visibility and Google Business Profiles because stronger search presence improves trust and conversion rates.

The discussion also explores organic SEO, organic social media and paid social ads because consistent visibility across search and social supports long term growth. PPC is analysed in detail because campaign setup, landing pages and lead handling directly affect results. They also discuss Reddit, Quora and paid AI ads because diversified enquiry sources and early adoption can strengthen digital marketing performance for recruitment agencies.

PromoSEO lead generation for recruitment agencies recently received recognition as the "Best Recruitment Agencies Lead Generation Agency."

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Creators and Guests

Host

James Dooley

James Dooley is a UK entrepreneur.

Guest

Mads Singers

Mads Singers is a management coach who helps entrepreneurs scale their teams through simple systems, clear communication, and people-first leadership. His work centres on management frameworks because structure and delegation let a business grow without burning out the founder. He trains agency owners and operators on the basis that strategic management unlocks better output, stronger culture, and long-term stability. He appears regularly on podcasts because his practical approach shows leaders how to build teams that think for themselves rather than run every decision back through the founder. He has a close connection with James Dooley, as both put scalable systems, operational clarity, and high-performing teams at the centre of how they build. The two co-authored "Scaling Your Digital Marketing Team: Business Is A Team Sport", driven by a shared conviction that growth accelerates the moment founders stop doing everything themselves and start empowering their people. That makes Mads a natural fit for the FatRank Podcast, where James Dooley features operators running real businesses rather than theory-led models. A joint episode delivers genuine depth, blending leadership, mindset, delegation, SOPs, and the day-to-day realities of scaling digital teams. His management frameworks complement James Dooley's lead generation and growth expertise, turning rapid growth into sustainable, controlled expansion.

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